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As Heard on TV: Reconsidering the Use of Recorded Music in Television Commercials
Unformatted Document Text:  Lears, Jackson. “Uneasy Courtship: Modern Art and Modern Advertising.” American Quarterly 39/1 (1987): 133-154. LeMay, Matt. “The Shins.” Pitchfork Media March 2004< http://www.pitchforkmedia.com/interviews/s/shins-04/ >. Marks, John. “Shake, Rattle, and Please Buy My Product.” U.S. News & World Report 25 May 1998: 51. McChesney, Robert W. Rich Media, Poor Democracy: Communication Politics in Dubious Times. New York: New Press, 1999. Moore, Allan. “Authenticity as Authentication.” Popular Music 21/2 (2002): 209-223. Rothenbuhler, Eric W. “Commercial Radio and Popular Music: Processes of Selection and Factors of Influence.” Popular music and Communication. Ed.James Lull. Newbury park, CA: Sage, 1987. 78-95. Rowan, David. “UK: Chumbawamba’s Tune Turns the Tables on US Car Giant.” London Observer 27 January 2002. Segal, David. “A Steak in the Heart of ‘Happy Together’.” Washington Post 6 April 2004: C01. Tayler, Letta. “Rock Stars Move to Corporate Beat: Once Oil and Water, Musicians and Advertisers Have Now Joined Forces.” The Ottawa Citizen 23 June 2000: D3. “The Music Issue.” Creativity July 2003. Thornton, Sarah. Club Cultures: Music, Media and Subcultural Capital. Hanover: Wesleyan UP. 1996. Tota, Anna Lisa. “‘When Orff Meets Guiness’: Music in Advertising as a Form of Cultural Hybrid.” Poetics 29 (2001): 109-123.

Authors: Klein, Bethany.
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Lears, Jackson. “Uneasy Courtship: Modern Art and Modern Advertising.” American
Quarterly 39/1 (1987): 133-154.
LeMay, Matt. “The Shins.” Pitchfork Media March 2004
<
http://www.pitchforkmedia.com/interviews/s/shins-04/
>.
Marks, John. “Shake, Rattle, and Please Buy My Product.” U.S. News & World Report 25
May 1998: 51.
McChesney, Robert W. Rich Media, Poor Democracy: Communication Politics in
Dubious Times. New York: New Press, 1999.
Moore, Allan. “Authenticity as Authentication.” Popular Music 21/2 (2002): 209-223.
Rothenbuhler, Eric W. “Commercial Radio and Popular Music: Processes of
Selection and Factors of Influence.” Popular music and Communication. Ed.
James Lull. Newbury park, CA: Sage, 1987. 78-95.
Rowan, David. “UK: Chumbawamba’s Tune Turns the Tables on US Car Giant.”
London Observer 27 January 2002.
Segal, David. “A Steak in the Heart of ‘Happy Together’.” Washington Post 6 April
2004: C01.
Tayler, Letta. “Rock Stars Move to Corporate Beat: Once Oil and Water, Musicians
and Advertisers Have Now Joined Forces.” The Ottawa Citizen 23 June 2000: D3.
“The Music Issue.” Creativity July 2003.
Thornton, Sarah. Club Cultures: Music, Media and Subcultural Capital. Hanover:
Wesleyan UP. 1996.
Tota, Anna Lisa. “‘When Orff Meets Guiness’: Music in Advertising as a Form of
Cultural Hybrid.” Poetics 29 (2001): 109-123.


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