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E-commerce in Spain
Table 6
Typologies of Users of the Internet Shopping Service
TYPE
USE OF E-
MAIL
TV AT
W/ENDS
USE OF
INTERNET
Nº OF
CHANNELS
INTERNET
SHOPPING
% SAMPLE
1
yes
0-250’
---
6 y +
41.46%
7.32%
2
yes
0-250’
---
0-5
17.46%
11.25%
3
No
---
SI
---
9.52%
7.50%
4
yes
251’ y +
---
---
8.97%
13.93%
5
No
---
NO
---
1.19%
60.0%
30
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