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Engagement, Recruitment and Minority Participation: Measuring the Mobilizing Effects of Co-Ethnic Candidates on Latino and Asian Voter Turnout
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| | Unformatted Document Text:
E
NGAGEMENT
, R
ECRUITMENT AND
M
INORITY
P
ARTICIPATION
:
M
EASURING THE
M
OBILIZING
E
FFECTS OF
C
O
-E
THNIC
C
ANDIDATES ON
L
ATINO AND
A
SIAN
V
OTER
T
URNOUT
Matt A. Barreto
and
Natalie Masuoka
University of California, Irvine
Prepared for Western Political Science Association
2004 Annual Conference, Portland
March 11, 2004
ABSTRACT:
Verba, Schlozman and Brady (1995) propose a model of political participation that moves
beyond socioeconomic status and highlights the importance of civic skills, engagement and recruitment. In addition to developing a set of civic skills that make it easier to write letters to Congress, volunteer for campaigns, and attend demonstrations, engagement and recruitment are important explanatory factors in political participation. While the Voice and Equality data extensively tests the impact of this model in self-reported acts
of political participation, little work has extended the theory to official validated records of voter participation, especially among Latino and Asian American voters. This paper argues that Latinos and Asians will be more likely to be psychologically engaged and recruited where more Latino and Asian candidates are on the ballot, which in turn will result in a greater likelihood of voting. Using individual level data for the universe of more
than 5 million registered voters in Los Angeles and Orange counties, we estimate probit models for voter turnout in the November 2002 general election. We introduce a unique measure for engagement and recruitment: the number of Latino and Asian candidates that appear on the ballot for all levels of office in the two counties, providing a unique count of the number of Latinos and Asians each voter had the opportunity to
elect (engagement) and be contacted by (recruitment). Using these variables as proxies for engagement and recruitment, we find that the probability of Latino and Asian voting increases as the number of co-ethnic candidates on the ballot increases. For both Asians and Latinos, the effect is stronger among foreign-born naturalized voters.
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| | Authors: Barreto, Matt. and Masuoka, Natalie. |
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|
E
NGAGEMENT
, R
ECRUITMENT AND
M
INORITY
P
ARTICIPATION
:
M
EASURING THE
M
OBILIZING
E
FFECTS OF
C
O
-E
THNIC
C
ANDIDATES ON
L
ATINO AND
A
SIAN
V
OTER
T
URNOUT
Matt A. Barreto
and
Natalie Masuoka
University of California, Irvine
Prepared for Western Political Science Association
2004 Annual Conference, Portland
March 11, 2004
ABSTRACT:
Verba, Schlozman and Brady (1995) propose a model of political participation that moves
beyond socioeconomic status and highlights the importance of civic skills, engagement and recruitment. In
addition to developing a set of civic skills that make it easier to write letters to Congress, volunteer for
campaigns, and attend demonstrations, engagement and recruitment are important explanatory factors in political
participation. While the Voice and Equality data extensively tests the impact of this model in self-reported acts
of political participation, little work has extended the theory to official validated records of voter participation,
especially among Latino and Asian American voters. This paper argues that Latinos and Asians will be more
likely to be psychologically engaged and recruited where more Latino and Asian candidates are on the ballot,
which in turn will result in a greater likelihood of voting. Using individual level data for the universe of more
than 5 million registered voters in Los Angeles and Orange counties, we estimate probit models for voter
turnout in the November 2002 general election. We introduce a unique measure for engagement and
recruitment: the number of Latino and Asian candidates that appear on the ballot for all levels of office in the
two counties, providing a unique count of the number of Latinos and Asians each voter had the opportunity to
elect (engagement) and be contacted by (recruitment). Using these variables as proxies for engagement and
recruitment, we find that the probability of Latino and Asian voting increases as the number of co-ethnic
candidates on the ballot increases. For both Asians and Latinos, the effect is stronger among foreign-born
naturalized voters.
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