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Doctors vs. Laypersons on Blogs vs. Bulletin Boards vs. Websites vs. Homepages: The Effects of Online Health Sources on Credibility and Behavioral Intentions
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Running Head: EFFECTS OF ONLINE HEALTH SOURCES
Doctors vs. Laypersons on Blogs vs. Bulletin Boards vs. Websites vs. Homepages
The Effects of Online Health Sources on Credibility and Behavioral Intentions
By
Yifeng Hu
The College of New Jersey
S. Shyam Sundar
Penn State University
Paper to be presented at the 58th Annual Conference of the International Communication
Association, Montreal, Quebec, Canada, May 22-26, 2007.
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| | Authors: Hu, Yifeng. and Sundar, S. Shyam. |
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Running Head: EFFECTS OF ONLINE HEALTH SOURCES
Doctors vs. Laypersons on Blogs vs. Bulletin Boards vs. Websites vs. Homepages
The Effects of Online Health Sources on Credibility and Behavioral Intentions
By
Yifeng Hu
The College of New Jersey
S. Shyam Sundar
Penn State University
Paper to be presented at the 58th Annual Conference of the International Communication
Association, Montreal, Quebec, Canada, May 22-26, 2007.
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