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Explaining Why Young Adults Use MySpace and Facebook Through Uses & Gratification Theory
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Explaining Why Young Adults Use MySpace and Facebook
Through Uses and Gratifications Theory
Mark A. Urista
Qingwen Dong
Kenneth D. Day
Paper prepared for presentation at the National Communication Association Annual Conference, San Diego
Mark Urista is a graduate student in Department of Communication, University of the Pacific where Qingwen Dong (Ph.D. Washington State University, 1995) is Associate Professor and Chair and Kenneth D. Day (Ph.D. Indiana University, 1980) is Professor. Please direct all correspondence to Qingwen Dong @ Department of Communication, University of the Pacific, Stockton, CA 95211, USA; email:## email not listed ##; Phone: (209) 946-3044.
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Explaining Why Young Adults Use MySpace and Facebook
Through Uses and Gratifications Theory
Mark A. Urista
Qingwen Dong
Kenneth D. Day
Paper prepared for presentation at the National Communication Association Annual
Conference, San Diego
Mark Urista is a graduate student in Department of Communication, University of the
Pacific where Qingwen Dong (Ph.D. Washington State University, 1995) is Associate
Professor and Chair and Kenneth D. Day (Ph.D. Indiana University, 1980) is Professor.
Please direct all correspondence to Qingwen Dong @ Department of Communication,
University of the Pacific, Stockton, CA 95211, USA; email:## email not listed ##; Phone:
(209) 946-3044.
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