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Running head:
PR GETS PERSONAL
PR Gets Personal: A Framing Analysis of Coverage Before
and After a Source’s Criticism of the Media
Shelley Wigley
Assistant Professor
University of Texas at Arlington
Department of Communication
P.O. Box 19107
Arlington, TX 76019
(817) 272-0121
and
Weiwu Zhang
Assistant Professor
Communication of Mass Communications
Texas Tech University
Box 43082
Lubbock, TX 79409
(806) 742-6500
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