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| | Stay Tuned: Effects of Tabloid TV News Content and Structural Features on Viewer Processing, Memory, and Channel Changing Behavior in Young Adults |
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| Abstract:
| In an attempt to increase viewership among young adults, many television news programs emphasize sensational news content and sometimes add tabloid-style structural features to news reports. But viewer evaluations from previous research suggest news viewers do not prefer tabloid style TV news, based on responses to questions such as how enjoyable, believable, and informative the stories were. However, the data were self-reported and thus there may have been a normative bias in the responses. Further, those studies were conducted with older viewers, so the results may not generalize to the younger viewers so highly sought after by news executives, as studies have found some differences in the way older and younger viewers process and remember television news messages.
This study investigates the effects of sensational television news story content and tabloid style presentation features on attention, arousal, recognition memory, self-report evaluations and channel changing behavior for young adult viewers. The study also examines processing, memory, and behavioral differences based on the sensation seeking personality variable, differences in motivational types, and gender.
| Most Common Document Word Stems:
channel (16), news (15), stori (15), sensat (12), featur (10), memori (10), tabloid (9), bias (9), measur (9), studi (9), televis (8), negat (8), particip (8), structur (8), posit (8), report (8), recognit (8), viewer (7), use (7), seek (7), content (7), |
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Name: International Communication Association URL: http://www.icahdq.org
| Citation:
| MLA Citation:
| Fox, Julia., Park, Byungho., Grabe, Maria. and Lee, Sungkyoung. "Stay Tuned: Effects of Tabloid TV News Content and Structural Features on Viewer Processing, Memory, and Channel Changing Behavior in Young Adults" Paper presented at the annual meeting of the International Communication Association, Sheraton New York, New York City, NY, Online <PDF>. 2008-09-05 <http://www.allacademic.com/meta/p14125_index.html> |
APA Citation:
| Fox, J. , Park, B. , Grabe, M. E. and Lee, S. "Stay Tuned: Effects of Tabloid TV News Content and Structural Features on Viewer Processing, Memory, and Channel Changing Behavior in Young Adults" Paper presented at the annual meeting of the International Communication Association, Sheraton New York, New York City, NY Online <PDF> Retrieved 2008-09-05 from http://www.allacademic.com/meta/p14125_index.html |
Publication Type: Extended Abstract Abstract: In an attempt to increase viewership among young adults, many television news programs emphasize sensational news content and sometimes add tabloid-style structural features to news reports. But viewer evaluations from previous research suggest news viewers do not prefer tabloid style TV news, based on responses to questions such as how enjoyable, believable, and informative the stories were. However, the data were self-reported and thus there may have been a normative bias in the responses. Further, those studies were conducted with older viewers, so the results may not generalize to the younger viewers so highly sought after by news executives, as studies have found some differences in the way older and younger viewers process and remember television news messages.
This study investigates the effects of sensational television news story content and tabloid style presentation features on attention, arousal, recognition memory, self-report evaluations and channel changing behavior for young adult viewers. The study also examines processing, memory, and behavioral differences based on the sensation seeking personality variable, differences in motivational types, and gender. |
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| Document Type: | PDF | | Page count: | 4 | | Word count: | 1096 | | Text sample: | | Stay Tuned: Effects of Tabloid TV News Content and Structural Features on Viewer Processing Memory and Channel Changing Behavior in Young Adults In an attempt to increase viewership among young adults many television news programs emphasize sensational news content and sometimes add tabloid-style structural features to news reports. But viewer evaluations from previous research suggest news viewers do not prefer tabloid style TV news based on responses to questions such as how enjoyable believable and informative the stories were | | (2003 May). Picture this: Effects of graphics on the processing of television news. Presented at the International Communication Association annual conference San Diego. Grabe M. E. Zhou S. Lang A. & Bolls P. (2000). Packaging television news: The effects of tabloid on information processing and evaluative responses. Journal of Broadcasting and Electronic Media 44(4) 581-598. Grabe M. E. Lang A. & Zhao X. (2003). News content and form: Implications for memory. Communication Research 30(4) 387-413. Wang Z. Bradley S. |
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