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Measurement Issues in Behavioral Self-report Measures: Effects of Response Format, Respondent Load, Number of Elements, and Time Frame Reference |
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Abstract:
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While we have discovered significant differences between Yes-No Grids and Multiple Response techniques in behavioral self-reports (Thomas, Behnke, Lafond, & Smith, 2003), we sought to expand our investigation of alternative techniques and explored how the various self-report techniques varied with regard to time interval. For each specific time frame, respondents were randomly assigned to one of the following response formats: Yes-No Grid, Multiple Response, Numeric Box, 5 Category Grid, 5 Category Drop Down Box. Since one of the explanations as to why the Multiple Response format leads to lowered behavioral self-reports is that respondents are more likely to satisfice with a multiple response format, we varied the number of elements for the respondent to consider. In addition, since we believed that a multiple response format would be more prone to satisficing based on survey length, we randomly assigned respondents to complete the self-report task either at the beginning or near the end of a 20 minute survey. We replicated the finding that the Yes-No Grid led to higher behavioral self-report than the Multiple Response format across time intervals. However, our results for the various response formats as a function of survey position did not fully support a simple satisficing explanation for the differences between formats. |
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Association:
Name: American Association For Public Opinion Association URL: http://www.aapor.org
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Citation:
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MLA Citation:
| Thomas, Randall., Klein, Jonathan., Wilding, Lisa., Behnke, Susan. and Repass, Robin. "Measurement Issues in Behavioral Self-report Measures: Effects of Response Format, Respondent Load, Number of Elements, and Time Frame Reference" Paper presented at the annual meeting of the American Association For Public Opinion Association, Fontainebleau Resort, Miami Beach, FL, <Not Available>. 2008-10-10 <http://www.allacademic.com/meta/p17176_index.html> |
APA Citation:
| Thomas, R. , Klein, J. , Wilding, L. , Behnke, S. and Repass, R. "Measurement Issues in Behavioral Self-report Measures: Effects of Response Format, Respondent Load, Number of Elements, and Time Frame Reference" Paper presented at the annual meeting of the American Association For Public Opinion Association, Fontainebleau Resort, Miami Beach, FL <Not Available>. 2008-10-10 from http://www.allacademic.com/meta/p17176_index.html |
Publication Type: Paper/Poster Proposal Abstract: While we have discovered significant differences between Yes-No Grids and Multiple Response techniques in behavioral self-reports (Thomas, Behnke, Lafond, & Smith, 2003), we sought to expand our investigation of alternative techniques and explored how the various self-report techniques varied with regard to time interval. For each specific time frame, respondents were randomly assigned to one of the following response formats: Yes-No Grid, Multiple Response, Numeric Box, 5 Category Grid, 5 Category Drop Down Box. Since one of the explanations as to why the Multiple Response format leads to lowered behavioral self-reports is that respondents are more likely to satisfice with a multiple response format, we varied the number of elements for the respondent to consider. In addition, since we believed that a multiple response format would be more prone to satisficing based on survey length, we randomly assigned respondents to complete the self-report task either at the beginning or near the end of a 20 minute survey. We replicated the finding that the Yes-No Grid led to higher behavioral self-report than the Multiple Response format across time intervals. However, our results for the various response formats as a function of survey position did not fully support a simple satisficing explanation for the differences between formats. |
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