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Frame Building of Prescription Drug Imports From Canada: An Analysis of Policy Actors’ Message Frames in News Stories |
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Abstract:
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The goal of this study was to examine the degree to which the message frames presented by four policy actor groups shaped news coverage about prescription drug imports from Canada. Overall, this study’s findings suggest that the governor group was most successful in shaping coverage of the issue; its message frame was most frequently and dominantly reflected in news stories. The governor group also contributed the most direct quotes to news stories. The federal government group failed to be as influential as the governor group in shaping news content, particularly in the dominance aspect. The industry and consumer groups had little influence over news stories, in that their message frames were rarely presented via news coverage. |
Most Common Document Word Stems:
frame (245), group (159), news (143), drug (91), import (82), messag (82), public (65), stori (61), polici (60), actor (55), media (53), prescript (46), build (45), governor (41), govern (37), studi (34), issu (34), 0 (32), feder (32), 0.0 (32), industri (30), |
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Association:
Name: International Communication Association
URL: http://www.icahdq.org
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Citation:
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MLA Citation:
| Yoon, Youngmin. and Lee, Suman. "Frame Building of Prescription Drug Imports From Canada: An Analysis of Policy Actors’ Message Frames in News Stories" Paper presented at the annual meeting of the International Communication Association, TBA, Montreal, Quebec, Canada, May 21, 2008 <Not Available>. 2008-12-10 <http://www.allacademic.com/meta/p229770_index.html> |
APA Citation:
| Yoon, Y. and Lee, S. , 2008-05-21 "Frame Building of Prescription Drug Imports From Canada: An Analysis of Policy Actors’ Message Frames in News Stories" Paper presented at the annual meeting of the International Communication Association, TBA, Montreal, Quebec, Canada Online <PDF>. 2008-12-10 from http://www.allacademic.com/meta/p229770_index.html |
Publication Type: Conference Paper/Unpublished Manuscript
Abstract: The goal of this study was to examine the degree to which the message frames presented by four policy actor groups shaped news coverage about prescription drug imports from Canada. Overall, this study’s findings suggest that the governor group was most successful in shaping coverage of the issue; its message frame was most frequently and dominantly reflected in news stories. The governor group also contributed the most direct quotes to news stories. The federal government group failed to be as influential as the governor group in shaping news content, particularly in the dominance aspect. The industry and consumer groups had little influence over news stories, in that their message frames were rarely presented via news coverage. |
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| Document Type: |
PDF |
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29 |
| Word count: |
7458 |
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| Frame Building of Prescription Drug Imports Running head: FRAME BUILDING OF PRESCRIPTION DRUG IMPORTS Frame Building of Prescription Drug Imports from Canada: An Analysis of Policy Actors’ Message Frames in News Stories Frame Building of Prescription Drug Imports 2 An estimated 1 million Americans are buying cheaper prescription drugs from countries like Canada.1 Drugs are significantly cheaper in Canada because of government price controls and to take advantage of this many Americans make bus trips across the border or |
| on Tolerance.” 48 Andsager and Smiley “Evaluating the Public Information.” 49 Fortunato Making Media Content. 50 The governor group put out 30 message items the federal government group 23 items the industry group 16 items and the consumer group 12 items. Accordingly the message frame of the governor group emerged as the most influential in news stories followed by those of the federal government group the industry group and the consumer group. 51 Luther and Miller “Framing of the |
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