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The Effects of Online Media on Political Communication and PR Process in 2007 Elections in Turkey

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Abstract:

THE EFFECTS OF ONLINE MEDIA ON POLITICAL COMMUNICATION AND PR PROCESS IN 2007 ELECTIONS IN TURKEY

Assc.Prof.Y.Ece INAN


Marmara University Faculty of Communications
PublicRelations&Publicity Department
İstanbul-Turkey

yecoklu@yahoo.co.uk



ABSTRACT

In Turkey, the studies, developments and innovations relating to the case of entering the EU, the use of online communication technologies and news media has been increasing especially in the politics, and mainly in political communications&public relations process. Most significantly this year Turkey has been on the edge of both national general elections and the selection of new state presidents within the parliament. During this competitively active political campaign process, due to the fact that the conventional media in political communications hasn’t appeared as being sufficient and efficient, the use of online media in political campaining and spinning (as political PR) has begun to develop.

This paper aims to trace back the early history of political communications in Turkey by giving particular attention to the dynamics of recently emerging media market, and to state and project the newly shaping citizens`s consciousness and usage for political communication with PR techniques under the latest changing environment due to not only national political environment but also other factors in connection with the EU` political force. By doing so, the underpinning aspects and effects of emerging political campaining and PR industry of 2000s in Turkey, especially in the light of the results taken in 2007 General Elections, can be better evaluated.

Author's Keywords:

Online Political Communications, Online Media, Political Public Relations,
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Association:
Name: ISPP 31st Annual Scientific Meeting
URL:
http://ispp.org


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MLA Citation:

Inan, Ece. "The Effects of Online Media on Political Communication and PR Process in 2007 Elections in Turkey" Paper presented at the annual meeting of the ISPP 31st Annual Scientific Meeting, Sciences Po, Paris, France, Jul 09, 2008 <Not Available>. 2008-10-22 <http://www.allacademic.com/meta/p235473_index.html>

APA Citation:

Inan, E. , 2008-07-09 "The Effects of Online Media on Political Communication and PR Process in 2007 Elections in Turkey" Paper presented at the annual meeting of the ISPP 31st Annual Scientific Meeting, Sciences Po, Paris, France <Not Available>. 2008-10-22 from http://www.allacademic.com/meta/p235473_index.html

Publication Type: Paper (prepared oral presentation)
Abstract: THE EFFECTS OF ONLINE MEDIA ON POLITICAL COMMUNICATION AND PR PROCESS IN 2007 ELECTIONS IN TURKEY

Assc.Prof.Y.Ece INAN


Marmara University Faculty of Communications
PublicRelations&Publicity Department
İstanbul-Turkey

yecoklu@yahoo.co.uk



ABSTRACT

In Turkey, the studies, developments and innovations relating to the case of entering the EU, the use of online communication technologies and news media has been increasing especially in the politics, and mainly in political communications&public relations process. Most significantly this year Turkey has been on the edge of both national general elections and the selection of new state presidents within the parliament. During this competitively active political campaign process, due to the fact that the conventional media in political communications hasn’t appeared as being sufficient and efficient, the use of online media in political campaining and spinning (as political PR) has begun to develop.

This paper aims to trace back the early history of political communications in Turkey by giving particular attention to the dynamics of recently emerging media market, and to state and project the newly shaping citizens`s consciousness and usage for political communication with PR techniques under the latest changing environment due to not only national political environment but also other factors in connection with the EU` political force. By doing so, the underpinning aspects and effects of emerging political campaining and PR industry of 2000s in Turkey, especially in the light of the results taken in 2007 General Elections, can be better evaluated.

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