Author's Keywords: survey self-reports, news exposure, accuracy	Convention Convention is an application service for managing large or small academic conferences, annual meetings, and other types of events! Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf. Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets! Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more! Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering. Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more! Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches! Click here for more information.
Association: Name: American Political Science Association URL: http://www.apsanet.org
Citation: URL: http://www.allacademic.com/meta/p41646_index.html Direct Link: HTML Code:

Prior, Markus. "Warning: Use of Media Exposure Measures May Cause Serious Side Effects, Or: The Pitfalls of Self-Reported News Exposure" Paper presented at the annual meeting of the American Political Science Association, Marriott Wardman Park, Omni Shoreham, Washington Hilton, Washington, DC, Sep 01, 2005 <Not Available>. 2008-10-09 <http://www.allacademic.com/meta/p41646_index.html>

Prior, M. , 2005-09-01 "Warning: Use of Media Exposure Measures May Cause Serious Side Effects, Or: The Pitfalls of Self-Reported News Exposure" Paper presented at the annual meeting of the American Political Science Association, Marriott Wardman Park, Omni Shoreham, Washington Hilton, Washington, DC Online <APPLICATION/PDF>. 2008-10-09 from http://www.allacademic.com/meta/p41646_index.html

Publication Type: Conference Paper/Unpublished Manuscript Review Method: Peer Reviewed Abstract: The purpose of my study is to examine the accuracy of survey-based self-reports of news exposure. Previous research has shown that people’s self-reports can differ considerably from independent assessments of media use such as newspaper circulation (Price/Zaller 1993). These past research efforts do not go beyond anecdotal evidence, however. My goal is to assess the accuracy of self-reported TV news exposure more systematically. I use Nielsen data as a benchmark to which survey self-reports can be compared. The Annenberg National Election Study (ANES), which was conducted as a rolling cross-section with independent random samples for each day of the year 2000, includes an appropriate question about respondents’ exposure to the nightly network news “in the past week.” This question was asked in all ANES interviews and can thus be used to calculate weekly survey-based estimates of the network news audience for the entire year. These survey estimates are compared to weekly Nielsen audience estimates. I also compare ANES and Nielsen estimates of debate audiences in 2000. Results show severe over-reporting of news exposure. Survey estimates of network news exposure follow trends in Nielsen ratings relatively well, but exaggerate exposure by a factor of three. To make matters worse, the extent of this bias is not constant across time or individuals. For example, self-reported exposure to debates declines as time passes (but remains higher than Nielsen estimates suggest.) Faulty self-reports emerge not as a result of flawed survey design, but because people simply cannot recall or estimate their own news exposure.

The Pitfalls of Self-Reported News Exposure (Part 2): Can Anything be Done to Make it More Accurate?

Effects of Question Forms on Estimates of Self-reported Delinquency: Results of a German Experiment

Comparing self report to latency to respond on political attitude questions with socially desirable outcomes on an Internet-based survey

Why do people watch what they do not trust? Need for cognition as a moderator in the association between news skepticism and exposure