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Political News Blog and Newspaper Coverage of Democratic Candidates in the 2004 U.S. Presidential Election

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Abstract:

Political news blogs are online journals written by independent individuals, focusing on news and politics as topics. Some have considered such blogs as a new form of alternative journalism. This study draws on agenda-setting theory to examine coverage within the top eleven political news blogs of the nine candidates vying for the Democratic party nomination to run in the 2004 U.S. presidential election leading up to the Iowa caucuses on January 19, 2004. Blog coverage was compared to a random sample of mainstream newspaper coverage using content analysis, and to popularity of candidates with the public using results from a national public opinion poll. Supporting past agenda-setting studies, a correlation was found between candidate popularity and newspaper coverage of candidates. However, contrary to the study’s hypotheses, the findings suggest that the more popular a candidate, the more coverage a candidate receives in political news blogs as well, to a similar extent as newspapers. The amount of candidate coverage in the study’s sample of blogs and newspapers is highly correlated, as is the valence of coverage. Both political news blog and newspaper coverage of candidates is predominated by horserace-type content. These findings suggest that the top political news blogs hold stark similarities to mainstream newspaper coverage of elections. Agenda-setting appears to be a relevant framework within which to address these relationships. Follow-up studies are recommended to further examine how political news blogs can be seen as representing private views of members of the public, while also reflecting influences of mainstream media.

Most Common Document Word Stems:

blog (212), candid (187), news (121), 9 (103), newspap (88), valenc (72), coverag (70), articl (67), topic (67), polit (64), media (61), posit (59), studi (57), sentenc (57), editori (53), hard (49), letter (48), 2004 (46), post (43), sampl (41), set (39),

Author's Keywords:

blogs, internet, election, agenda setting, newspapers
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Association:
Name: International Communication Association
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http://www.icahdq.org


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MLA Citation:

Reynolds, Rebecca. "Political News Blog and Newspaper Coverage of Democratic Candidates in the 2004 U.S. Presidential Election" Paper presented at the annual meeting of the International Communication Association, Sheraton New York, New York City, NY, <Not Available>. 2009-05-25 <http://www.allacademic.com/meta/p13863_index.html>

APA Citation:

Reynolds, R. "Political News Blog and Newspaper Coverage of Democratic Candidates in the 2004 U.S. Presidential Election" Paper presented at the annual meeting of the International Communication Association, Sheraton New York, New York City, NY Online <PDF>. 2009-05-25 from http://www.allacademic.com/meta/p13863_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Abstract: Political news blogs are online journals written by independent individuals, focusing on news and politics as topics. Some have considered such blogs as a new form of alternative journalism. This study draws on agenda-setting theory to examine coverage within the top eleven political news blogs of the nine candidates vying for the Democratic party nomination to run in the 2004 U.S. presidential election leading up to the Iowa caucuses on January 19, 2004. Blog coverage was compared to a random sample of mainstream newspaper coverage using content analysis, and to popularity of candidates with the public using results from a national public opinion poll. Supporting past agenda-setting studies, a correlation was found between candidate popularity and newspaper coverage of candidates. However, contrary to the study’s hypotheses, the findings suggest that the more popular a candidate, the more coverage a candidate receives in political news blogs as well, to a similar extent as newspapers. The amount of candidate coverage in the study’s sample of blogs and newspapers is highly correlated, as is the valence of coverage. Both political news blog and newspaper coverage of candidates is predominated by horserace-type content. These findings suggest that the top political news blogs hold stark similarities to mainstream newspaper coverage of elections. Agenda-setting appears to be a relevant framework within which to address these relationships. Follow-up studies are recommended to further examine how political news blogs can be seen as representing private views of members of the public, while also reflecting influences of mainstream media.

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Document Type: PDF
Page count: 39
Word count: 9263
Text sample:
Chapter 1. Introduction The growing online practice of blogging has become a topic of interest for internet researchers. Associations between political news blogs and traditional journalism are being drawn by observers and bloggers themselves. In an article in USC Annenberg’s Online Journalism Review J.D. Lasica states “Weblogging will drive a powerful new form of amateur journalism as millions of Net users — young people especially — take on the role of columnist reporter analyst and publisher while fashioning their
(9) * p<.05 ** p<.01 Table 20. Cohen’s kappa for intercoder reliability for the variables of valence and topic for newspapers and blogs Newspapers Variables (combined) Blogs Valence 0.892* .864* (N=131) (N=159) Topics 0.925* 0.921* (SE) (N=131) (N=159) *p<.001 Kappa was measured with sentence as the unit of analysis comparing coder judgments for a sample of sentences. N = number of sentences coded. Valence recoded as negative = 1 neutral = 2 positive = 3. Topic recoded as ideology


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