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Association: Name: The Midwest Political Science Association URL: http://www.indiana.edu/~mpsa/
Citation: URL: http://www.allacademic.com/meta/p82770_index.html Direct Link: HTML Code:

Snook, Carl. "The Effect of African American Interviewers on the Survey Responses of White Americans" Paper presented at the annual meeting of the The Midwest Political Science Association, Palmer House Hilton, Chicago, Illinois, Apr 15, 2004 <Not Available>. 2009-05-26 <http://www.allacademic.com/meta/p82770_index.html>

Snook, C. D. , 2004-04-15 "The Effect of African American Interviewers on the Survey Responses of White Americans" Paper presented at the annual meeting of the The Midwest Political Science Association, Palmer House Hilton, Chicago, Illinois <Not Available>. 2009-05-26 from http://www.allacademic.com/meta/p82770_index.html

Publication Type: Conference Paper/Unpublished Manuscript Review Method: Peer Reviewed Abstract: Numerous scholars have recognized the influence of an interviewer’s race on survey responses (Krysan 1998, Davis 1997, Groves, Cialdini, and Couper 1992, Hatchett and Schuman 1975). A recurring theme in these articles is that respondents are more likely to modify their answers to racially charged questions as their perceived embarrassment in answering the questions “incorrectly” increases. This result is not only important because it presents a methodological challenge for survey researchers, but also because it suggests ing difficulties in attempts to bridge the racial divide in American society. Race of interviewer effects should not be seen merely as systematic error to be overcome in an effort to find a true reflection of preference, but rather as an opportunity to uncover unspoken reactions. Davis (1997) suggested that race of interviewer effects among African American respondents indicated an effort to appear less threatening to the comfort level of white interviewers. Davis (1997) does not explore whether white respondents are similarly likely to alter their answers if questioned by an African American interviewer, but such a study would provide considerable insight into racial interaction both inside and outside the survey environment. The proposed study will explore the effect of African American interviewers on white survey respondents by comparing the responses of those questioned by black interviewers to those questioned by white interviewers. The study will use data pooled from several recent National Election Studies, in order to create a sizable sample size (at least 250) of white respondents who were interviewed by African Americans. This dataset will allow for an examination of racial effects in the survey interview context. The effects should be most pronounced in white respondents’ attitudes toward African Americans and toward racially sensitive policy issues. For comparison purposes, a set of non-racial policy questions will also be examined for race of interviewer effects. This design will test two hypotheses derived from the literature. First, white respondents are more likely to state progressive attitudes toward African Americans and toward anti-discrimination policies, if they are responding to an African American interviewer. Second, when it is impossible to discern a salient racial component to a question, white respondents will answer African American interviewers in much the same way as they would answer white interviewers. If the data supports these hypotheses, it will present clear evidence that whites systematically alter their stated preferences concerning race-based issues during interactions with African Americans. Additionally, the results will indicate the difficulty in promoting racial dialog when this very dialog is likely to produce a lack of candor.

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