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Imagining America: The Simpsons and the Anti-Suburb Go Global |
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Abstract:
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This paper takes a text and audience approach to the Americanisation thesis, looking at which USA is being exported in global phenomenon The Simpsons. In contrast to the warm, enlightened, and idyllic suburb of countless other American family dramas and sitcoms, The Simpsons’s Springfield is a dark zone of xenophobia, provincialism, and dysfunction, a realm where American life is satirised and held up to ridicule. However, if the family sitcom has traditionally been a major tool for exporting the American Dream and all that is supposed to be comfortable about capitalism, this paper asks what we are to make of the success of The Simpsons’s anti-suburb moving across the globe. The paper mixes textual analysis with audience research of non-Americans watching The Simpsons to connect with, contribute to, and further complicate debates on cultural imperialism and Americanisation. |
Most Common Document Word Stems:
american (116), simpson (71), america (60), sitcom (56), famili (56), cultur (42), show (34), televis (24), dream (23), like (22), suburb (22), london (20), life (20), comment (17), critic (16), mani (16), anti (16), text (15), import (15), programm (15), viewer (15), |
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Association:
Name: International Communication Association URL: http://www.icahdq.org
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Citation:
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MLA Citation:
| Gray, Jonathan. "Imagining America: The Simpsons and the Anti-Suburb Go Global" Paper presented at the annual meeting of the International Communication Association, Marriott Hotel, San Diego, CA, May 27, 2003 <Not Available>. 2009-05-26 <http://www.allacademic.com/meta/p112199_index.html> |
APA Citation:
| Gray, J. A. , 2003-05-27 "Imagining America: The Simpsons and the Anti-Suburb Go Global" Paper presented at the annual meeting of the International Communication Association, Marriott Hotel, San Diego, CA Online <.PDF>. 2009-05-26 from http://www.allacademic.com/meta/p112199_index.html |
Publication Type: Conference Paper/Unpublished Manuscript Review Method: Peer Reviewed Abstract: This paper takes a text and audience approach to the Americanisation thesis, looking at which USA is being exported in global phenomenon The Simpsons. In contrast to the warm, enlightened, and idyllic suburb of countless other American family dramas and sitcoms, The Simpsons’s Springfield is a dark zone of xenophobia, provincialism, and dysfunction, a realm where American life is satirised and held up to ridicule. However, if the family sitcom has traditionally been a major tool for exporting the American Dream and all that is supposed to be comfortable about capitalism, this paper asks what we are to make of the success of The Simpsons’s anti-suburb moving across the globe. The paper mixes textual analysis with audience research of non-Americans watching The Simpsons to connect with, contribute to, and further complicate debates on cultural imperialism and Americanisation. |
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| Document Type: |
.PDF |
| Page count: |
23 |
| Word count: |
7159 |
| Text sample: |
| 1 Imagining America: The Simpsons and the Anti-Suburb Go Global ‘You’re what’s wrong with America Simpson. You coast through life you do as little as possible and you leech off decent hardworking people like me. Heh if you lived in any other country in the world you’d have starved to death long ago’ – Frank Grimes to Homer Simpson in ‘Homer’s Enemy ’ The Simpsons The family sitcom suburban paradise and the American Dream have traditionally gone together like |
| Thesis: Explorations and Extensions London: Sage. Said Edward (1979) Orientalism New York: Vintage. Silverstone Roger (1994) Television and Everyday Life London: Routledge. Spigel Lynn (1992) Make Room for TV: Television and the Family Ideal in Postwar America London: U of California P. ---. (1995) ‘From the Dark Ages to the Golden Age: Women’s Memories and Television Reruns ’ Screen 36.1 (Spring). Staiger Janet (2000) Blockbuster TV: Must-See Sitcoms in the Network Era London: NYU P. Taylor Ella (1989) Prime-Time |
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