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Power(puff) Feminism: The Powerpuff Girls as a Site of Strength and Collective Action in the Third Wave

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Abstract:

This paper examines The Powerpuff Girls as a site of feminist discourse. Through the methodology of discourse analysis, the paper proposes that the cartoon reflects changes in feminism in American society and, consequently, in the construction of fictional feminist characters. It begins with an overview of popular press commentary linking The Powerpuff Girls with feminism. It then offers an overview of feminist theory and previous scholarship on mediated feminist discourse. Finally, it turns to an analysis of how The Powerpuff Girls subverts stereotypical norms in the superhero genre as it negotiates third wave feminism and the concept of girl power within the larger context of feminist thought.

Author's Keywords:

Powerpuff Girls, third wave feminism, girl power, feminist discourse
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Association:
Name: International Communication Association
URL:
http://www.icahdq.org


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URL: http://www.allacademic.com/meta/p112407_index.html
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MLA Citation:

Hains, Rebecca. "Power(puff) Feminism: The Powerpuff Girls as a Site of Strength and Collective Action in the Third Wave" Paper presented at the annual meeting of the International Communication Association, New Orleans Sheraton, New Orleans, LA, May 27, 2004 <Not Available>. 2009-05-26 <http://www.allacademic.com/meta/p112407_index.html>

APA Citation:

Hains, R. C. , 2004-05-27 "Power(puff) Feminism: The Powerpuff Girls as a Site of Strength and Collective Action in the Third Wave" Paper presented at the annual meeting of the International Communication Association, New Orleans Sheraton, New Orleans, LA <Not Available>. 2009-05-26 from http://www.allacademic.com/meta/p112407_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: This paper examines The Powerpuff Girls as a site of feminist discourse. Through the methodology of discourse analysis, the paper proposes that the cartoon reflects changes in feminism in American society and, consequently, in the construction of fictional feminist characters. It begins with an overview of popular press commentary linking The Powerpuff Girls with feminism. It then offers an overview of feminist theory and previous scholarship on mediated feminist discourse. Finally, it turns to an analysis of how The Powerpuff Girls subverts stereotypical norms in the superhero genre as it negotiates third wave feminism and the concept of girl power within the larger context of feminist thought.

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