The Uses and Gratifications Approach in the Internet Age

The Uses and Gratifications Approach in the Internet Age

STOP!
You can now view the document associated with this citation by clicking on the "View Document as HTML" link below.

View Document as HTML:
Click here to view the document

Abstract:

This paper critically reviews the development of the uses and gratifications approach, especially as it relates to the new media. The paper also analyzes recent computer-mediated communication (CMC) studies that have adopted the uses and gratifications approach and synthesizes the findings of these studies. Finally, it suggests some new directions for future uses and gratifications studies on CMC.

Most Common Document Word Stems:

use (217), gratif (165), media (87), approach (85), motiv (79), studi (76), web (72), internet (72), communic (69), research (61), cmc (52), new (41), televis (36), entertain (31), mass (30), age (30), differ (29), 2000 (27), inform (27), 1 (27), need (26),

Author's Keywords:
Uses and Gratifications, New Media, CMC, Internet, Web,

		Convention
All Academic Convention makes running your annual conference simple and cost effective. It is your online solution for abstract management, peer review, and scheduling for your annual meeting or convention.
	Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.		Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
	Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!		Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
	Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!		Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

Association:

Name: International Communication Association
URL: http://www.icahdq.org

Citation:

URL:	http://www.allacademic.com/meta/p113437_index.html
Direct Link:
HTML Code:

MLA Citation:

Lee, Seungwhan. "The Uses and Gratifications Approach in the Internet Age" Paper presented at the annual meeting of the International Communication Association, New Orleans Sheraton, New Orleans, LA, May 27, 2004 <Not Available>. 2009-05-26 <http://www.allacademic.com/meta/p113437_index.html>

APA Citation:

Lee, S. , 2004-05-27 "The Uses and Gratifications Approach in the Internet Age" Paper presented at the annual meeting of the International Communication Association, New Orleans Sheraton, New Orleans, LA Online <.PDF>. 2009-05-26 from http://www.allacademic.com/meta/p113437_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: This paper critically reviews the development of the uses and gratifications approach, especially as it relates to the new media. The paper also analyzes recent computer-mediated communication (CMC) studies that have adopted the uses and gratifications approach and synthesizes the findings of these studies. Finally, it suggests some new directions for future uses and gratifications studies on CMC.

Get this Document:

Find this citation or document at one or all of these locations below. The links below may have the citation or the entire document for free or you may purchase access to the document. Clicking on these links will change the site you're on and empty your shopping cart.

All Academic Inc.

Document Type: .PDF

Page count: 26

Word count: 6451

Text sample:

The Uses and Gratifications Approach in the Internet Age Abstract This paper critically reviews the development of the uses and gratifications approach especially as it relates to the new media. The paper also analyzes recent computer- mediated communication (CMC) studies that have adopted the uses and gratifications approach and synthesizes the findings of these studies. Finally it suggests some new directions for future uses and gratifications studies on CMC. The Uses and Gratifications Approach in the Internet Age 1

followed email Internet by interpersonal utility newsgroups satisfaction passing time chatroom in convenience and addition to the entertainment. Web) Rafaeli A university Survey Motivations for Diversion recreation 1986 electronic using BBS/ entertainment (instead bulletin board of information seeking system Use of BBS or surveillance) were important motivations.

Similar Titles:

Asia in Mass Communication Research: A Meta-Analysis of Peer-Reviewed Journals (1990-2005)

Bridging Communication Studies and Science and Technology Studies: Scholarship on Media and Information Technologies

Human Subjects in Internet Research: Ethical Concerns with the Study of Human Communication on the Internet

Toward a 'Renewed Theorization of the Audience':An Approach to Audiences in Media Cultural Studies

Just Laugh! You Don't Need to Remember: The Effects of Entertainment Media on Political Information Acquisition and Information Processing in Political Judgment

All Academic, Inc. is your premier source for research and conference management. Visit our website, www.allacademic.com, to see how we can help you today.