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The Effects of Differential Incentives on Completion Rates: A Telephone Survey Experiment with Low Income Respondents

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Abstract:

We conducted an incentive experiment on a recent CATI survey of TANF recipients in an east coast state. The experiment entailed randomly assigning the full sample (n=585) into two groups. The first group was offered $20 for completing the survey. The second group was offered $35 for completing the survey. The experiment was carried out for the entire length of the field period (9 weeks), and we did not increase the amount of the incentive in either group. Overall, the survey realized a 72 percent- completion rate. The experiment yielded some predictable results.

Author's Keywords:

differential incentives, low-income population
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Association:
Name: American Association for Public Opinion Research
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http://www.aapor.org


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MLA Citation:

Markesich, Jason. and Kovac, Martha. "The Effects of Differential Incentives on Completion Rates: A Telephone Survey Experiment with Low Income Respondents" Paper presented at the annual meeting of the American Association for Public Opinion Research, Sheraton Music City, Nashville, TN, Aug 16, 2003 <Not Available>. 2009-05-26 <http://www.allacademic.com/meta/p116417_index.html>

APA Citation:

Markesich, J. A. and Kovac, M. D. , 2003-08-16 "The Effects of Differential Incentives on Completion Rates: A Telephone Survey Experiment with Low Income Respondents" Paper presented at the annual meeting of the American Association for Public Opinion Research, Sheraton Music City, Nashville, TN <Not Available>. 2009-05-26 from http://www.allacademic.com/meta/p116417_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: We conducted an incentive experiment on a recent CATI survey of TANF recipients in an east coast state. The experiment entailed randomly assigning the full sample (n=585) into two groups. The first group was offered $20 for completing the survey. The second group was offered $35 for completing the survey. The experiment was carried out for the entire length of the field period (9 weeks), and we did not increase the amount of the incentive in either group. Overall, the survey realized a 72 percent- completion rate. The experiment yielded some predictable results.

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