Author's Keywords: media effects, media systems, media bias, macro-micro interactions, volatility, multilevel model	Convention Convention is an application service for managing large or small academic conferences, annual meetings, and other types of events! Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf. Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets! Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more! Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering. Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more! Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches! Click here for more information.
Association: Name: International Communication Association URL: http://www.icahdq.org
Citation: URL: http://www.allacademic.com/meta/p172894_index.html Direct Link: HTML Code:

Popescu, Marina. "Media Effects on Vote for Governing Parties: The Role of Media Bias and Fluidity of the Political Context Among European Countries" Paper presented at the annual meeting of the International Communication Association, TBA, San Francisco, CA, May 23, 2007 <Not Available>. 2009-05-24 <http://www.allacademic.com/meta/p172894_index.html>

Popescu, M. , 2007-05-23 "Media Effects on Vote for Governing Parties: The Role of Media Bias and Fluidity of the Political Context Among European Countries" Paper presented at the annual meeting of the International Communication Association, TBA, San Francisco, CA Online <APPLICATION/X-PDF>. 2009-05-24 from http://www.allacademic.com/meta/p172894_index.html

Publication Type: Conference Paper/Unpublished Manuscript Abstract: Although the contingent nature of media effects has been a staple of media research, and recent research often makes even a direct reference to it, a systematic account of the conditions that could explain the observed variance in political media effects has not been developed. This research aims at exactly this gap in the literature. The micro logic of the Zaller model is extended to the macro level and used in comparing countries and media systems leading to an explicit theorizing and modelling of the interactions between the micro and macro levels of 2 principal factors thought to influence the likelihood of media effects: (1) The characteristics of attitudes, which delimit the marge de maneuvre that the mass media may have in influencing political opinions, attitudes and behaviour; and (2) The characteristics of the media messages (diversity vs. one sidedness), which determine the degree to which there are observable media effects. These factors vary both at the micro and at the macro level. The interaction between the two levels makes certain people in certain contexts particularly prone to reliance on mass media in forming their opinions. The theory is tested through secondary analysis of European Social Survey (ESS) data using multi-level modelling. Even the saturated model supports some of the claims of the theory, such as that media effects are more likely being boosted under conditions of high volatility and for those with weak partisanship. Intriguing results regarding the direction of impact of media bias are also noteworthy.

Public Opinion in Context: A Multilevel Model of Media Effects on Perceptions of Public Opinion

Heuristic and Systematic Biased Processing of Political Messages: Effects of Candidate Preference and the Level of Interest in Politics on Attitudes toward Issues

Media effects on the vote for governing parties: The role of media bias and fluidity of the political context across European countries