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Taste at work: taste management in organizations in the cultural production field

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Abstract:

Using the notion of “taste” to understand organizations in the field of cultural production, this paper introduces the notion of “taste performances” to denote strategies in this type of organizations. A taste performance is the organizational member’s talk and practices relating to “taste”. At the economic pole, the dominating taste performance “the professional approach to taste” by and large implies repudiating any influence of taste on organizational members’ work practices. At the cultural pole, the prevailing taste performance “balancing taste and market potential” underscores that all judgments are subjective, and thus, judgments must be made in light of the experience of having seen vast numbers of films. Still, some judgments are considered better than others. The paper proceeds to highlight the “taste management” called for by the mounting influence of the economic logic and the taste performance “the professional approach to taste”. Taste management is here defined as an attempt to control the taste of organizational members, either by the organizational member him or herself or by the organization.

Most Common Document Word Stems:

tast (204), cultur (82), organiz (79), organ (74), manag (67), pole (63), perform (57), member (55), econom (49), field (42), product (38), construct (33), market (33), studi (32), profession (28), may (26), approach (25), capit (23), bourdieu (22), distinct (21), one (20),

Author's Keywords:

taste, organizations, creative industries, taste management
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Name: American Sociological Association
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MLA Citation:

Lantz, Jenny. "Taste at work: taste management in organizations in the cultural production field" Paper presented at the annual meeting of the American Sociological Association, TBA, New York, New York City, Aug 11, 2007 <Not Available>. 2010-03-13 <http://www.allacademic.com/meta/p184195_index.html>

APA Citation:

Lantz, J. , 2007-08-11 "Taste at work: taste management in organizations in the cultural production field" Paper presented at the annual meeting of the American Sociological Association, TBA, New York, New York City Online <APPLICATION/PDF>. 2010-03-13 from http://www.allacademic.com/meta/p184195_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Abstract: Using the notion of “taste” to understand organizations in the field of cultural production, this paper introduces the notion of “taste performances” to denote strategies in this type of organizations. A taste performance is the organizational member’s talk and practices relating to “taste”. At the economic pole, the dominating taste performance “the professional approach to taste” by and large implies repudiating any influence of taste on organizational members’ work practices. At the cultural pole, the prevailing taste performance “balancing taste and market potential” underscores that all judgments are subjective, and thus, judgments must be made in light of the experience of having seen vast numbers of films. Still, some judgments are considered better than others. The paper proceeds to highlight the “taste management” called for by the mounting influence of the economic logic and the taste performance “the professional approach to taste”. Taste management is here defined as an attempt to control the taste of organizational members, either by the organizational member him or herself or by the organization.

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