Author's Keywords: Aggression, media content, risk-taking, sensation seeking, verbal aggression, television viewing	Convention All Academic Convention is the premier solution for your association's abstract management solutions needs. Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf. Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets! Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more! Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering. Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more! Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches! Click here for more information.
Association: Name: NCA 94th Annual Convention URL: http://www.natcom.org
Citation: URL: http://www.allacademic.com/meta/p258073_index.html Direct Link: HTML Code:

Banerjee, Smita., Greene, Kathryn., Krcmar, Marina. and Bagdasarov, Zhanna. "Who Watches Verbally Aggressive Shows? An Examination of Personality and Other Individual Difference Factors in Predicting Viewership" Paper presented at the annual meeting of the NCA 94th Annual Convention, TBA, San Diego, CA, Nov 20, 2008 <Not Available>. 2010-03-11 <http://www.allacademic.com/meta/p258073_index.html>

Banerjee, S. C., Greene, K. , Krcmar, M. and Bagdasarov, Z. , 2008-11-20 "Who Watches Verbally Aggressive Shows? An Examination of Personality and Other Individual Difference Factors in Predicting Viewership" Paper presented at the annual meeting of the NCA 94th Annual Convention, TBA, San Diego, CA Online <PDF>. 2010-03-11 from http://www.allacademic.com/meta/p258073_index.html

Publication Type: Conference Paper/Unpublished Manuscript Abstract: This study content analyzed college students’ popular television programs (33 shows) and combined the results with participants’ (N = 773) reported viewing levels to create Verbal Aggression Television Consumption Index (VATCI) for every individual. We examined the effects of personality factors on VATCI (both overall and by genres). Sensation seeking and viewer aggression positively predicted overall VATCI, and in particular VATCI for reality TV, sitcoms, animated sitcoms, and political satires. Implications of findings are discussed.

Dynamics of individual television viewing behavior: Models, empirical evidence and a research program

The Genre-Specific Effects of Informative and Entertainment Media on Personal and Social Risk Perceptions

Vulnerable teens, vulnerable times: How sensation-seeking, alienation, and victimization moderate the violent media content-aggressiveness relation

Sensation Seeking, Individualism-Collectivism, Message Stimulus and Health Risk Messages: A Four-Country Study