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The Tension between Receiver Bias and Journalist Bias in Opinionated News: A Study of Information Processing

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Abstract:

The recent growth in opinionated cable news (i.e., news in which the anchor or host expresses a clear political point of view) has aroused concerns about its potential polarizing effects on public opinion – concerns which have not yet been subject to empirical scrutiny. Key to uncovering opinionated news’ impact on public opinion is an understanding of how audiences – particularly partisan audiences – process opinionated news: Do they engage in selective perception or acceptance as a means to protect their existing beliefs? Or, does sensitivity to the news’ non-objectivity prompt a more even-handed, even critical kind processing – irrespective of one’s prior predispositions? This paper addresses these questions by examining the effects of news opinionation – and its interaction with individual partisanship – on perceptions of bias and information processing. An experiment comparing audience responses to opinionated and non-opinionated news was conducted. Results indicate that while, overall, opinionated news is perceived as more biased and opinionated than traditional, objective formats, this is – in certain cases – contingent on partisanship. Further, to the extent that opinionated news is actually perceived as opinionated, it reduces biased message processing relative to non-opinionated news. Implications for theories of political information processing are discussed.

Most Common Document Word Stems:

opinion (246), news (246), war (150), bias (144), process (138), partisan (129), inform (97), condit (94), media (83), thought (80), studi (77), non (76), sourc (75), effect (66), perceiv (65), pro (62), pro-war (56), p (54), anti (52), partisanship (52), 2007 (51),

Author's Keywords:

opinionated news, biased processing, motivated reasoning, hostile media effect, selective perception, selective acceptance
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Name: NCA 94th Annual Convention
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MLA Citation:

Feldman, Lauren. "The Tension between Receiver Bias and Journalist Bias in Opinionated News: A Study of Information Processing" Paper presented at the annual meeting of the NCA 94th Annual Convention, TBA, San Diego, CA, Nov 20, 2008 <Not Available>. 2009-10-26 <http://www.allacademic.com/meta/p260492_index.html>

APA Citation:

Feldman, L. M. , 2008-11-20 "The Tension between Receiver Bias and Journalist Bias in Opinionated News: A Study of Information Processing" Paper presented at the annual meeting of the NCA 94th Annual Convention, TBA, San Diego, CA Online <PDF>. 2009-10-26 from http://www.allacademic.com/meta/p260492_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Abstract: The recent growth in opinionated cable news (i.e., news in which the anchor or host expresses a clear political point of view) has aroused concerns about its potential polarizing effects on public opinion – concerns which have not yet been subject to empirical scrutiny. Key to uncovering opinionated news’ impact on public opinion is an understanding of how audiences – particularly partisan audiences – process opinionated news: Do they engage in selective perception or acceptance as a means to protect their existing beliefs? Or, does sensitivity to the news’ non-objectivity prompt a more even-handed, even critical kind processing – irrespective of one’s prior predispositions? This paper addresses these questions by examining the effects of news opinionation – and its interaction with individual partisanship – on perceptions of bias and information processing. An experiment comparing audience responses to opinionated and non-opinionated news was conducted. Results indicate that while, overall, opinionated news is perceived as more biased and opinionated than traditional, objective formats, this is – in certain cases – contingent on partisanship. Further, to the extent that opinionated news is actually perceived as opinionated, it reduces biased message processing relative to non-opinionated news. Implications for theories of political information processing are discussed.

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