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Young Adults Matter: A survey of television journalists on content, news presentation and young adults

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Abstract:

A national survey of 322 television and newspaper journalists found that only one in 20 considered those over 60 their most important audience. Nearly three in four journalists said it is important to present news to it appeals to young adults and nine in ten said young adults prefer online news to print. Only 7% said young adults won’t follow the news. Significant differences emerged between broadcast and print journalists, and between reporters and others.

Most Common Document Word Stems:

news (212), young (133), journalist (119), adult (104), newspap (93), age (66), televis (60), content (56), tv (46), report (44), present (44), survey (39), journal (38), import (37), stori (33), matter (31), studi (31), editor (30), 2007 (30), media (30), like (29),
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Name: Association for Education in Journalism and Mass Communication
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http://www.aejmc.org


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MLA Citation:

Kaufhold, Kelly. "Young Adults Matter: A survey of television journalists on content, news presentation and young adults" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Marriott Downtown, Chicago, IL, Aug 06, 2008 <Not Available>. 2009-05-23 <http://www.allacademic.com/meta/p272062_index.html>

APA Citation:

Kaufhold, K. , 2008-08-06 "Young Adults Matter: A survey of television journalists on content, news presentation and young adults" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Marriott Downtown, Chicago, IL Online <PDF>. 2009-05-23 from http://www.allacademic.com/meta/p272062_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Abstract: A national survey of 322 television and newspaper journalists found that only one in 20 considered those over 60 their most important audience. Nearly three in four journalists said it is important to present news to it appeals to young adults and nine in ten said young adults prefer online news to print. Only 7% said young adults won’t follow the news. Significant differences emerged between broadcast and print journalists, and between reporters and others.

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Associated Document Available Access Fee Association for Education in Journalism and Mass Communication

Document Type: PDF
Page count: 26
Word count: 6724
Text sample:
Young Adults Matter: A survey of TV & newspaper journalists on content news presentation and young adults 1 Young Adults Matter: A survey of television and newspaper journalists on content news presentation and the young adult audience Association for Education in Journalism & Mass Communication 2008 Convention Uniform Paper Call Radio-Television Journalism Division Young Adults Matter: A survey of TV & newspaper journalists on content news presentation and young adults 2 Young Adults Matter: A survey of television and
A survey of TV & newspaper journalists on content news presentation and young adults 26 Weaver D. Beam R. Brownlee B. Voakes P. & Wilhoit G. (2003). The American Journalist in the 21st Century: Key Findings. Presented at the annual meeting of AEJMC Kansas City 2003. Weaver D.H. Beam R.A. Brownlee B.J. Voakes P.S. & Wilhoit G.C. (2007). The American Journalist in the 21st Century: U.S. News People at the Dawn of a New Millennium. Mahwah N.J.: Lawrence Erlbaum


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