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New African American Images in Japanese Popular Culture |
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Abstract:
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Japanese popular culture has witnessed a dramatic shift in its African American representation for approximately two years. Until recently, Blacks attracted much attention due to the popularity of hip-hop that emphasized stereotypical images of African Americans as naturally talented singers and dancers. Instead of focusing on the difference that African Americans possess from the Japanese, post-hip-hop representation emphasizes Black images assimilated within Japanese society and culture. Barack Obama and Jero (or Jerome Charles White Jr.) are two representative figures of such a new trend in Japan. Ever since Barack Obama became a popular political figure in early 2007, his images and name have appeared on a rural area pachinko parlor advertisement. Local stores in a small city in Fukui Prefecture called the City of Obama now sell Obama dumplings, Obama burgers, and other spin-off products. Jero is the first African American Enka (traditional Japanese music similar to what country music is in the U.S.). After his debut in February 2008 in Japan, he has been praised for being more Japanese than the Japanese. Not only do they attest a new type of African American images in Japanese popular culture, they also reflect Japan’s older generation’s acceptance of Blacks. Unlike Black hip-hop artists who the conservative elderly believed would cause urban moral panic, new African American figures are popular particularly among older Japanese. This study will showcase such post-hip-hop Black representation in Japanese popular culture. |
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Association:
Name: 93rd Annual Convention URL: http://www.asalh.org
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Citation:
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MLA Citation:
| Kiuchi, Yuya. "New African American Images in Japanese Popular Culture" Paper presented at the annual meeting of the 93rd Annual Convention, Sheraton Birmingham, Birmingham, Alabama, Oct 01, 2008 <Not Available>. 2009-05-23 <http://www.allacademic.com/meta/p273829_index.html> |
APA Citation:
| Kiuchi, Y. , 2008-10-01 "New African American Images in Japanese Popular Culture" Paper presented at the annual meeting of the 93rd Annual Convention, Sheraton Birmingham, Birmingham, Alabama <Not Available>. 2009-05-23 from http://www.allacademic.com/meta/p273829_index.html |
Publication Type: Individual Paper Abstract: Japanese popular culture has witnessed a dramatic shift in its African American representation for approximately two years. Until recently, Blacks attracted much attention due to the popularity of hip-hop that emphasized stereotypical images of African Americans as naturally talented singers and dancers. Instead of focusing on the difference that African Americans possess from the Japanese, post-hip-hop representation emphasizes Black images assimilated within Japanese society and culture. Barack Obama and Jero (or Jerome Charles White Jr.) are two representative figures of such a new trend in Japan. Ever since Barack Obama became a popular political figure in early 2007, his images and name have appeared on a rural area pachinko parlor advertisement. Local stores in a small city in Fukui Prefecture called the City of Obama now sell Obama dumplings, Obama burgers, and other spin-off products. Jero is the first African American Enka (traditional Japanese music similar to what country music is in the U.S.). After his debut in February 2008 in Japan, he has been praised for being more Japanese than the Japanese. Not only do they attest a new type of African American images in Japanese popular culture, they also reflect Japan’s older generation’s acceptance of Blacks. Unlike Black hip-hop artists who the conservative elderly believed would cause urban moral panic, new African American figures are popular particularly among older Japanese. This study will showcase such post-hip-hop Black representation in Japanese popular culture. |
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