Author's Keywords: innovation, longitudinal analysis, normalization, online campaigning, party websites	Convention All Academic Convention can solve the abstract management needs for any association's annual meeting. Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf. Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets! Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more! Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering. Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more! Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches! Click here for more information.
Association: Name: Midwest Political Science Association 67th Annual National Conference URL: http://www.indiana.edu/~mpsa/
Citation: URL: http://www.allacademic.com/meta/p364118_index.html Direct Link: HTML Code:

Schweitzer, Eva. "Innovation or Normalization in E-Campaigning? A Longitudinal Analysis of German Party Websites in the 2002 and 2005 National Elections" Paper presented at the annual meeting of the Midwest Political Science Association 67th Annual National Conference, The Palmer House Hilton, Chicago, IL, Apr 02, 2009 <Not Available>. 2010-03-11 <http://www.allacademic.com/meta/p364118_index.html>

Schweitzer, E. J. , 2009-04-02 "Innovation or Normalization in E-Campaigning? A Longitudinal Analysis of German Party Websites in the 2002 and 2005 National Elections" Paper presented at the annual meeting of the Midwest Political Science Association 67th Annual National Conference, The Palmer House Hilton, Chicago, IL Online <APPLICATION/PDF>. 2010-03-11 from http://www.allacademic.com/meta/p364118_index.html

Publication Type: Conference Paper/Unpublished Manuscript Review Method: Peer Reviewed Abstract: Scholars have seldom tested the innovation and normalization paradigm of e-campaigning over time. Particularly outside the U.S., there is a lack of comparative analyses of candidate or party websites that deal with the concept's temporal validity and scope. The paper addresses this research gap through a longitudinal content and structural analysis of German party websites in the 2002 and 2005 National Elections. The results provide empirical evidence of a twofold development in e-campaigning that challenges past assumptions of the innovation and normalization framework. In particular, the paper proposes two theoretical revisions: First, innovation and normalization do not represent mutually exclusive opposites of a scientific controversy but rather a dynamic conceptual continuum which signifies parallel stages in the development of e-campaigning. Second, this continuum is affected by the website dimension (i.e., content or structure) as well as by the status of the political actors (i.e., parliamentary or non-parliamentary parties) being observed. Both intervening variables need to be taken into account in future research in order to accurately describe and explain the implementation of new information technologies in politics.

Innovation or Normalization in e-Campaigning? A Longitudinal Analysis of German Party Web Sites in the 2002 and 2005 National Elections

Professionalization in Political Online Communication? German Party Web Sites in the 2002 and 2005 National Elections

Professionalization in Online Campaigning? A Longitudinal Analysis of German Party Web Sites in the 2002 and 2005 National Elections