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| | Pages: 24 pages | || | Words: 4899 words | || | |
| 1. Unagami, Tomoaki. "Speaking in Uncommon Way: Benefits of Expressing in Loanwords" Paper presented at the annual meeting of the NCA 93rd Annual Convention, TBA, Chicago, IL, Nov 15, 2007 Online <APPLICATION/PDF>. 2009-11-29 <http://www.allacademic.com/meta/p195487_index.html>Publication Type: Conference Paper/Unpublished Manuscript
Abstract: The present study examined the construct of psychological benefits that the Japanese speakers expect by using English origin loanwords in the Japanese context. A total of 672 monolingual Japanese undergraduates participated in a questionnaire survey assessing their expectations on loanwords. Three factors explaining the psychological benefit that one gets from using loanwords were revealed, and difference in the degree of benefit perception was also examined. Implications for future studies and were also discussed. |
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